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Long-term client relationships are based on
our passion and commitment to assist organizations to adapt to change. Our foundation is built upon industry knowledge
and expertise in employing new technologies to help our clients attain established business objectives.
The Directed Health Mission: Provide organizations
guidance to prepare and adapt to consumer driven market changes Assist to develop new or revised business
plans, strategies and tactics for directly engaging health consumers Support industry initiatives for delivering
the right information, to the right individuals, at the right time; to enable informed healthcare decisions
How Directed Health Can Help: Proven methodology
and understanding of work processes that span marketing, operations and sales functions Wide scope of industry expertise in
multiple segments that include health care (payers, providers) and pharmaceuticals (manufacturers, PBMs) Strong expertise in the deployment and use of new technologies Expertise as a knowledge leader in evolving market trends and how to maximize
their potential across diverse segments Extensive
planning skills and capabilities from both strategic and tactical perspectives Best-in-class affiliated network of providers
to provide guidance and expertise across various specialty areas
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About
Our Founder
Robert W. Mendyk has over 25 years
of management experience in executive positions at leading firms within the healthcare, pharmaceutical and information technology
markets. His accomplishments span firms ranging from large global firms including Computer Associates and Lucent Technologies,
to entrepreneurial start-ups including Clinical MicroSystems and Promex Wireless.
Over the course of his career,
Robert has built expertise in the marketing and deployment of pioneering technologies including web portals, wireless
text messaging, electronic prescribing, and electronic medical records. He also has been effective in leading strategic
business alliance relationships with many of the world’s leading organizations including the Mayo Clinic, HBO &
Co (later acquired by McKesson) and Digital Equipment Corp. (now part of HP).
Robert has a Masters of Business
Administration from Long Island University and a B.S. in Marketing Management from Fordham University.
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